The Market Research GPT is a specialized tool designed to support agencies in conducting market research tasks and presenting insights. Built on top of ChatGPT it aims to streamline the processes involved in understanding industry trends presenting market data comparing company market strategies and offering guidance on selecting appropriate research methodologies tailored to specific industries. Users can leverage prompt starters to facilitate unique market analysis. The tool’s functionalities are demonstrated through a webinar that covers its basic operations. Upon logging in users are welcomed and can begin their exploration of market research and presentation insights. However access to the tool requires a ChatGPT Plus subscription. Overall the Market Research GPT is a valuable resource for those seeking a more efficient accurate and focused approach to understanding and presenting market trends and insights. This tool is credited to Gerrard Lipscombe and necessitates registration before use.